lg2 to move into new Rosemont digs

Est Media Montreal notes that lg2 will be moving into a glitzy new building in Technopole Angus. Item calls them an “agence de crĂ©ation” but in the old days they would’ve been called an ad agency.

Est Media itself seems to be the creation of a marketing firm. I’m a little sad to see that the latest post on Rue Masson, which I thought had some promise as a local media platform, was in June, and Est Montreal is picking up Rosemont ads now. Finding ways to pay for the smaller media outlets is a conundrum of our time.