Circus festival begins this week

I’m intrigued by the subhead put on this CBC piece: “Montréal Complètement Cirque festival makes connections, builds awareness.” Building awareness is a thing now, but it’s usually tacked onto stuff about mental or physical illness. It’s just weird to see circus arts as something of which we should be more aware. Like you’re minding your business in a park or on a metro platform when suddenly – acrobats! Have you gone mad? No, it’s a case of…. circus arts! It could happen to you or to a loved one!