lg2 to move into new Rosemont digs

Est Media Montreal notes that lg2 will be moving into a glitzy new building in Technopole Angus. Item calls them an “agence de création” but in the old days they would’ve been called an ad agency.

Est Media itself seems to be the creation of a marketing firm. I’m a little sad to see that the latest post on Rue Masson, which I thought had some promise as a local media platform, was in June, and Est Montreal is picking up Rosemont ads now. Finding ways to pay for the smaller media outlets is a conundrum of our time.